Chris has become the CEO and Publisher of Team Marketing Report, a sports business information website. Chris has been involved in sports business in one way or another for more than 30 years. From sportscasting, sporting goods retail, buying/selling/evaluating/measuring sponsorships, event production, media relations, athlete marketing, and more. Chris joins the Athletics of Business podcast to share what services TMR provides to businesses under the umbrella of sports, and how TMR's long history and brand is an asset.
What you’ll learn about in this episode:
- How Chris has become the CEO and Publisher of Team Marketing Report, a sports business information website
- What services TMR provides to businesses under the umbrella of sports, and how TMR's long history and brand is an asset
- What "fan cost index" data is and how it is helpful to demystify the complicated costs of attending a sporting event
- What struggles Chris had to face in his career, and how it reshaped his views on overcoming adversity and growth
- Why the teamwork, chemistry, and philosophy of sports is part of the reason Chris is such a big fan
- How Chris retains focus and drive and stays on task in his work, and why he believes in the work he is doing
- How Chris's other project, Painless Networking, allows other successful sports and event marketing professionals to connect in an organic, grassroots way
- What valuable business and life advice Chris learned early on from his parents, and why he believes in never burning bridges
- What advice Chris would offer to others looking to go on a similar career journey to his own
- How to get access to Chris's mailing list with access to his email blasts and other free materials